We are looking for a creative and goal-driven Marketing Director to join our CodaPet team.

• Work Remotely
• Company: CodaPet (https://www.codapet.com/)
• Work Duration: Permanent/Full-time

Key Responsibilities:

1. Strategy Development: Craft and implement a robust digital marketing strategy, aligning it with the overall business objectives.
2. Team Leadership: Lead and mentor a team of digital marketing professionals, fostering a culture of innovation and excellence.
3. Content Marketing: Oversee the creation of compelling and SEO-optimized content that resonates with our target audience.
4. Social Media Management: Strategize and manage our presence across various social media platforms to enhance engagement and brand visibility.
5. Data Analysis: Utilize analytics tools to track campaign performance, making data-driven decisions to optimize digital marketing efforts.
6. Budget Management: Allocate and manage the digital marketing budget effectively, ensuring maximum ROI.
7. Technology Integration: Stay abreast of the latest digital marketing technologies and trends, integrating innovative tools and practices into our strategy.

Qualifications:

• Proven experience in digital marketing.
• Strong understanding of current online marketing concepts, strategy, and best practices.
• Experience in SEO, SEM, email marketing, social media, and analytics.
• Excellent leadership and team management skills.
• Bachelor’s degree in Marketing, Business, or a related field.
• Certifications in digital marketing, Google Analytics, AdWords, etc.
• Creative mindset with a strong analytical approach.
• Must be a passionate pet lover.
• Willingness to work on night shift for four hours, from 8 AM - 12 PM EST to overlap with the US-based team.